Cafézia coffee is developed by a Slovak neuroscientist, neuroimmunologist and protein biochemist Mr. Dobránsky in Canada. Cafézia coffee formula is specific for adding small mixture of herbs that reduce various negative effects of coffee. Beans of Cafezia coffee are infused or blended based on coffee grinding.
I was approached to develop a new visual identity and new packaging design as previous designs did not match the audience's expectations and preferences when it comes to premium coffee.
Project scope
Visual Identity
Packaging design
Client: Cafézia
Photo credit: Cafézia
Year: 2021 – 2022
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